To be frank, I’m puzzing over this a bit — not because I hate it or anything, but because it is very different from the traditional way that John Carter has been marketed on book cover art. I’m trying to fathom what can be gleaned from it — what were they thinking?
First, virtually every other piece of art features John Carter or John Carter and Dejah Thoris in peril, and never to my knowledge has Woola, Carter’s calot (Martian Dog, the ugly cute critter in the lower right quadrant) been featured, nor has Sola (the Thark or green martian companion) ever been featured, although Tharks have been featured many times–always, to my recollection, as a threat, not an ally.
Also this is a “road” image — not an action image.
And it de-emphasizes Dejah Thoris — she’s not really recognizable.
I’m trying to fathom what this makes me feel, or would make me feel, if I didn’t know the material.
First, it seems a bit “soft” — so much so that my thoughts go toward “family friendly”.
It suggests an alliance of varied individuals and beasts — I like that.
It suggests a quest, not threat or danger per se. But it’s implied — John Carter is certainly armed.
If I see this and realize that Andrew Stanton (Wall-E, Finding Nemo) directed, I begin to get a feel for where they are trying to go with it.
As a father of a 14 year old, this makes me feel it might be a film I could drag her too.
It doens’t look like a film she would drag me to.
And it doesn’t speak to me as a film that I as an adult would feel “got to see it” based on this poster. This poster to me resonates at a PG level, and I would definitely need to read more about the project.
If I saw this poster with “From the Director of Wall-E” on it — now that would motivate me.
The colors remind me of something animated — can’t quite think what it is.
There’s a certain soulfulness to it.
All in all…..it’s curious. I would never in a million years have come up with this poster myself, but there could be a bit of genius to it. We’ll have to see.