Jeff Doten at Barsoomia.org (a great place to visit) came up with this one and it’s pretty interesting. First, just to refresh everyone’s memory, here is the basic DVD/Blu-ray trailer that Disney put out in the run-up to the home entertainment release of John Carter on June 5.
Now — this is mostly same old, same old — but it does a few things like starting with “Good God, I’m on Mars”, which at least clears that up. But all the other clips are basically a cut-down of pre-existing trailers; it’s got the old dusty barren mars look throughout; the sound track has been heard repeatedly — it’ not new.
Now, on Disney Go, there is a new trailer that has a somewhat different feel to it and seems to be a re-boot of sorts. The graphics are different–electric blue, more sci-fi in vibe. It consciously avoids the constant repetition of the dusty barren planet imagery…..the shot choices are much more atmospheric — it opens with striking a match in the cave and shows how he gets to Mars…..and many/most of the mars shots are at night, and the exterior shots are all filled with images in the foreground that diminish the impression of dusty barren Utah/Mars. It uses the key shots of Zodanga wedding pageantry — and there is no white ape and no leap into the oncoming Warhoons.
Click here to see the new trailer (can’t embed it)
UPDATE: MCR to the rescue. He’s figured out how to get it on Youtube so here it is, embedded.