Ever get that feeling that you’re just not one of the cool kids in school? As someone who deeply loves Edgar Rice Burroughs’ Barsoom and has always been a bit “meh” about Star Wars, I got that feeling yesterday when Disney announced that JJ Abrams will direct Star Wars Episode 7 and sent a huge buzz wave through the entertainment blogosphere and twitterverse.
“Star Wars: Episode VII,” the first of a new series of movies to be released from Lucasfilm under producer Kathleen Kennedy.
“It’s very exciting to have J.J. aboard leading the charge as we set off to make a new ‘Star Wars’ movie,” Kennedy said in a statement. “J.J. is the perfect director to helm this. Beyond having such great instincts as a filmmaker, he has an intuitive understanding of this franchise. He understands the essence of the ‘Star Wars’ experience, and will bring that talent to create an unforgettablemotion picture.”
Now don’t get me wrong — I wish Abrams and Star Wars well . . . but it surely brings home just how far off Disney’s radar John Carter is. And if that’s not enough — Daniel Presnell on the John Carter Back to Barsoom Facebook Group pointed out that Disney has not updated their John Carter Facebook Page since July 2, 2012. I did some examining (and will probably write in more detail about it at some point) and found that John Carter is alone among, for example, the group that includes Avatar, Hunger Games, and Avengers to not be updating its Facebook page anymore. All of the other ones named have multiple posts in January. Each post (which takes an intern about 30 seconds to create and can be as simple as “Woola would follow John Carter Anywhere” with a pic of Woola) appears on hundreds of thousands of Facebook feeds of people who have “liked” the page . . . .and keeps the movie “alive” . . . .sells Blu-rays, DVDs, etc. So if Disney was the least bit interested in anything to do with John Carter, this would be about the minimum — a simple, free task that takes two minutes, costs nothing, and has a meaningful impact. If there was even the remotest possibility Disney was interested in keeping the franchise alive, they would at least do this much. But they have abandoned it. Ah yes.
But we had John Carter before Disney came along, and will have it afterwards.
Meanwhile, congrats to JJ Abrams . . . . a good choice for Star Wars Episode 7.